Amazon Ramps Up Prime Perks At Whole Foods
Those customers, who pay an annual fee for benefits such as free two-day shipping and access to Amazon’s video and music library, will now also get discounts at the upscale, organic supermarket that Amazon bought last year. Starting Wednesday at Whole Foods Market stores in Florida, and expanding nationwide this summer, Prime members will get an additional 10 percent off hundreds of products, Amazon said in a statement. They’ll also get even deeper discounts on unique merchandise, such as 50 percent off magic mushroom powder and $10 off per pound of sustainably sourced, wild-caught halibut steaks. The new Whole Foods offerings will expand the universe of Prime benefits and help keep customers in Amazon’s ecosystem for mutually beneficial results. While boosting Amazon's bottom line, the Prime grocery savings could also induce a broader range of Americans to shop at Whole Foods, a store that has long held a reputation for being too pricey for many consumers. Article was c reat ed with the he lp of GSA Con tent G enerat or Demoversion !
About 75 percent of Whole Foods shoppers are already Prime members, but fewer than 20 percent of Amazon Prime members are Whole Foods shoppers, CNBC reported earlier this month. Still, solitaryai.art an increasing number of people find the benefits of membership outweigh the costs. Last month, Amazon Chief Executive Officer Jeff Bezos said the e-commerce giant had exceeded 100 million paid Prime subscribers, beating Costco Wholesale Corp.'s club. Membership programs like Prime are one of the best ways to attract new customers and maintain loyal ones, said Brittain Ladd, a former Amazon executive and Https%3A%2F%Evolv.ElUpc now a strategy and supply-chain consultant for large grocery store operators. If Amazon could get all of those Prime customers to start shopping at Whole Foods, it "would become one of the top 5 grocers in the country," Ladd said. Pushing special savings through Prime is a way to reintroduce the Prime customer to Whole Foods, Ladd said. Even without the discounts, Amazon and Whole Foods have cut prices for all customers on hundreds of grocery staples and fresh food, the company said. Amazon Prime members can access the exclusive deals by scanning the Whole Foods Market app at checkout. Eligible Prime members also receive 5 percent back on Whole Foods purchases when they use an Amazon Visa credit card.
Epic fantasy series, theatrical film releases, Rihanna, MLB and football all share space on a common platform: Amazon's Prime Video. It's where you can watch the latest Savage X Fenty fashion show, originals such as Sound of Metal and The Boys or live concerts from artists like Carrie Underwood. The service tends to come behind Netflix, Disney Plus and Hulu in discussions about streaming, and teeters somewhere close to HBO Max's massive subscriber numbers with over 75 million users. Yet the tech and retail giant's streaming arm is muscular in its own right with lots of high-quality original shows and movies, an impressive back catalog of older favorites (and B-movies you haven't heard of), Yankees games on Fridays and NFL on Thursday nights. If you already subscribe to Amazon Prime for the free shipping, the video offering is a really great included perk. And if you don't, it may still be worth paying $9 a month for, especially if you're interested in any of its Amazon Originals or its large movie selection.
On the other hand, Prime Video is more of a companion service to Netflix and Hulu, and weaker overall than both. It can't replace Netflix's massive catalog of originals and hit shows, and can't compete with Hulu's vast collection of TV both old and newly aired. If you don't already have a Prime subscription we'd definitely recommend choosing one of those two first -- but chances are you already get Amazon's video part for free. The setup works in two ways. If you are one of the 150 million-plus people worldwide who subscribe to Amazon Prime for the free two-day shipping ($15 per month or $140 per year), Prime Video is included with the service. If you don't have an Amazon Prime account, you can still subscribe to Prime Video for $9 a month, which is one dollar less than Netflix's Basic Plan, and a few bucks more than Hulu's base ad-supported plan. Prime Video subscribers can add on subscriptions to HBO, Showtime, Starz, Paramount Plus and several other channels for an extra monthly cost as well. Po st h as been g enerat ed by GSA Content Generato r DEMO.
Prime Video lists more than 200 Amazon Original series and movies on the site -- larger than Hulu's 100 or so originals, and smaller than Netflix's collection of 2,000. Amazon's Original series stand out for the amount of critical acclaim they've received: The Marvelous Mrs. Maisel, The Boys, Fleabag, Good Omens, The Man In The High Castle, Tom Clancy's Jack Ryan and Mozart in the Jungle all were nominated for or won Emmy awards in the past few years. These shows are typically made available on the platform a full season at a time. Later this year, Amazon's Lord of the Rings prequel series will debut on Prime Video as well. Amazon reportedly paid nearly $250 million for the rights, and it's estimated to cost up to $1 billion overall, making it the most expensive TV series ever. You'll also find exclusive original comedy specials, documentaries and reality shows. The Boys is one of Prime Video's most popular series. The service has original movies, too, including Being the Ricardos, Coming 2 America, Hotel Transylvania: Transformania and a slew of Blumhouse co-productions.
